Why VPN prices differ by country
Many apps used to set one US-dollar price and let the store convert it. That keeps the number consistent, but not the cost of living. The same amount can be pocket change in one country and a real share of the monthly budget in another. Economists call the difference purchasing power. The IMF describes purchasing power parity as the exchange rate needed to buy the same amount of goods and services in each country.
Regional pricing takes that into account. It is common across digital subscriptions: Netflix says pricing and billing currency vary by country, and Spotify publishes different local Premium prices on its country pages. We applied the same thinking to privacy. You can read our reasoning in why local pricing matters.
What actually decides your price
| Factor | Changes your Free VPN Premium price? | Why |
|---|---|---|
| App Store or Google Play account country | Yes | Stores show the plans and local price points for your account's country or region. |
| VPN server or Region you connect to | No | Connecting to another server changes your connection route, not your store account. |
| Your physical location or IP address | No, not by itself | Stores tie purchases to the account's country setting and payment profile. |
| Plan length (monthly or annual) | Yes | Each plan has its own regional price. |
| Introductory offers | Sometimes | Offers are separate, clearly labeled in the store, and can differ by eligibility. |
| Taxes and local price points | Yes | Stores convert reference prices to local price points and may include tax. |
Apple's developer documentation says a customer's Apple Account country or region setting determines the App Store where they can buy apps, as explained in Apple's availability guidance. Google Play ties your Play country to your payment profile, according to Google Play Help.
How to see your local Premium price
- Install Free VPN from the App Store or Google Play. You do not need a Free VPN account or email to start.
- Open Premium in the app. If you already have Free VPN, update it first, then go straight to Premium.
- Read the purchase screen. Check the price in your currency, the billing period and the renewal terms. That screen is the price that counts, not a comparison on a website.
- Choose, or keep using free access. Premium is optional. On mobile you can watch ads to earn VPN time instead.
Want the before-and-after reference prices first? The price lab compares previous and new standard-plan prices for some of the deepest cuts, including India, Vietnam, Pakistan, Indonesia, Egypt and Nigeria. Every store region on our pricing schedule got a lower annual price, by at least 55%.
Do not change your store country to chase a price
It is tempting to wonder whether a VPN or a different store region could unlock a lower price. It will not. A VPN does not change your store country. Changing the country itself has real side effects. Apple asks you to cancel subscriptions and use up any store balance before switching, and you may need a payment method from the new country. Google Play expects you to be in the new country with a local payment method, and limits how often you can switch. Those rules can affect every app you pay for. Regional pricing exists so that the price for your own region is already a fair one.
What regional pricing does not change
Regional pricing changes what you pay, not what you get on the same plan and platform:
- The same Premium tools: ad-free VPN time, Auto Connect, Boost Speed and Super Ad Block. Features vary by platform.
- The same privacy commitment: no Free VPN account and no browsing logs, at every price.
- The same network: thousands of servers and hundreds of services across AI, streaming, gaming, music, social and more.
- The same billing control: manage, change or cancel in your App Store or Google Play subscription settings.
Free VPN at a glance
NO LOGS. NO LOGINS. We do not log your browsing activity. No Free VPN account, login or email registration is needed to use the VPN.
- Simple setup: Install Free VPN, approve the VPN profile or system connection permission, and connect. Desktop clients follow their supported installer and service setup.
- Free VPN time: Watch ads to get VPN time in our mobile apps. Free access is real; a paid upgrade is optional if you prefer not to watch ads. Desktop clients have their own published access terms.
- Built-in controls: Auto-connect, Boost Speed, System-wide Ad Block. System-wide Ad Block filters known ad and tracker requests across apps while enabled and connected, rather than only inside one browser.
- Our network: Thousands of servers. Hundreds of services across AI, social, streaming, live TV, gaming, music, sports and more. Open Regions and Services in the app, choose what you want to use and connect.
- On-demand requests: Missing a service or region? Tell our team what you need and we will work on adding it on demand. Request a service or region.
- Your devices: Android, iPhone / iPad, Mac, Windows, Linux and CLI.
Read our privacy policy for no-logs and advertising details. Watch ads to earn mobile VPN time, or choose an optional paid upgrade if you prefer not to watch ads.
Regional pricing questions
Why is my price different from the comparison on your website?
Our comparisons use US-dollar reference prices. Apple and Google convert them to local price points and may add taxes, so your checkout price can differ. Always rely on the price, billing period and renewal terms shown in your store.
Will connecting to a server in another country lower my price?
No. Your App Store or Google Play account country decides the plans you see. Choosing a VPN Region changes your connection route only.
I already subscribe. Does my price change automatically?
Check your subscription in your App Store or Google Play settings for your current plan, renewal date and renewal price. Our pricing pages are not a notice that an existing subscription changes. Contact our support team if anything is unclear.
Is regional pricing a temporary sale?
No. These are standard regional plan prices, not an introductory offer. Any introductory offer is separate and labeled in the store.
Does a cheaper regional plan have fewer features?
No. A regional plan includes the same Premium tools for that plan and platform. Some features differ between platforms, such as mobile and desktop, regardless of region.
Do I need Premium to use Free VPN?
No. Free access is real: watch ads to earn VPN time in our mobile apps, with no account required. Desktop clients have their own published access terms.